Terms of Service

These Terms of Service ("Terms") govern your access to and use of dtcpilot, the AI operating system for direct-to-consumer brands, including the website at dtcpilot.io, the application at app.dtcpilot.io and all related software, APIs and services (together, the "Service").

The Service is operated by BPI VENTURES GLOBAL – FZCO, a free zone company registered in the IFZA free zone, Dubai, United Arab Emirates ("dtcpilot", "we", "us" or "our"). BPI VENTURES GLOBAL – FZCO is the contracting party for every subscription to the Service.

By creating an account, signing an order form or using the Service, you agree to these Terms on behalf of yourself and the business you represent ("Customer" or "you"). If you do not agree, do not use the Service.

1. The Service

dtcpilot is a business-to-business software-as-a-service platform. Depending on the modules in your plan, it helps brands create advertising creative, launch and manage ad campaigns, run funnels and checkout, manage subscriptions and retention, handle orders and operations, and analyse profit. Features, modules and usage limits are described in your order form or subscription plan and may evolve over time. We will not materially reduce the core functionality of a module you have paid for during a paid term.

The Service is intended for businesses. You confirm that you are using it for trade, business or professional purposes and not as a consumer.

2. Accounts

• You must provide accurate account information and keep it up to date.
• You are responsible for all activity under your account, for keeping credentials confidential and for the actions of the users you invite.
• Tell us promptly at support@dtcpilot.io if you suspect unauthorised access.
• You must be at least 18 years old and authorised to bind the business you represent.

3. Subscriptions, fees and payment

Access to paid modules is sold as a subscription. The fees, currency, billing interval, included usage and any usage-based charges are those set out in the order form or subscription plan agreed at signup (your "Plan").

• Billing. Subscription fees are billed in advance for each billing period of your Plan. Usage-based charges, if any, are billed in arrears.
• Automatic renewal. Subscriptions renew automatically for successive billing periods of the same length unless cancelled before the end of the current period (see our Refund & Cancellation Policy).
• Payment. You authorise us and our payment processor to charge the payment method on file for all fees when due. Payments are processed by third-party payment providers; we do not store full card details.
• Taxes. Fees exclude taxes (including VAT) unless stated otherwise. You are responsible for applicable taxes other than taxes on our income.
• Late payment. If a payment fails and is not resolved within 14 days of notice, we may suspend paid features until the balance is paid.
• Changes to fees. We may change fees for future billing periods by giving at least 30 days' notice. Changes take effect at your next renewal.

4. Your data

You retain all rights in the data, content and materials you or your connected systems submit to the Service ("Customer Data"). You grant us a limited licence to host, process, transmit and display Customer Data solely to provide, secure and support the Service and as described in our Privacy Policy. Customer Data is logically isolated per company account.

You are responsible for having the rights, notices and consents needed for the Customer Data you submit, including personal data of your own customers. Where we process personal data on your behalf, we act as your processor and will do so only on your documented instructions.

5. AI features and generated output

Some features use machine-learning models to generate content (for example ad copy, scripts, images or video) or to recommend or take automated actions (for example pausing an ad set under a rule you configure). As between you and us, you own the output generated for your account, subject to the rights of third-party model providers and these Terms.

• Output can be inaccurate or similar to output generated for others. Review output before publishing it; you are responsible for your ads, claims and communications and for compliance with advertising platform policies and applicable law.
• Automated actions run only within the rules, budgets and permissions you set. You remain responsible for your ad spend and campaign settings.

6. Third-party services

The Service connects to third-party platforms you choose to integrate (for example e-commerce, payment, advertising, email and shipping providers). Your use of those platforms is governed by their own terms. We are not responsible for third-party services, their availability, or changes they make to their APIs.

7. Acceptable use

You must not, and must not allow others to:

• use the Service in breach of any law, regulation or advertising-platform policy, or to sell prohibited or unlawful goods;
• send unsolicited or deceptive communications, or make false or misleading advertising claims;
• upload malware, probe or attack the Service, or circumvent usage limits or security controls;
• reverse engineer, resell or sublicense the Service except as permitted by law or your Plan;
• infringe the intellectual property or privacy rights of others.

We may suspend access that we reasonably believe breaches this section, and will tell you why unless the law prevents us.

8. Our intellectual property

We and our licensors own the Service, including its software, models we build, designs, trademarks and documentation. Subject to these Terms and payment of fees, we grant you a non-exclusive, non-transferable right to use the Service for your internal business purposes during your subscription. Feedback you give us may be used without obligation to you.

9. Availability and support

We aim to keep the Service available at all times, but it may be interrupted for maintenance, updates or events outside our control. Support is available by email at support@dtcpilot.io; any service levels are those stated in your Plan.

10. Confidentiality and security

Each party will protect the other's confidential information with reasonable care and use it only to perform under these Terms. We maintain administrative, technical and organisational measures designed to protect Customer Data, as described in our Privacy Policy.

11. Term, cancellation and termination

These Terms apply for as long as you use the Service. You may cancel your subscription at any time as described in the Refund & Cancellation Policy; there are no lock-in contracts unless your order form expressly states a fixed commitment. Either party may terminate for material breach not cured within 30 days of written notice. On termination, your right to use the Service ends; you may export Customer Data for 30 days, after which we may delete it in line with our retention practices.

12. Warranties and disclaimers

We warrant that we will provide the Service with reasonable skill and care. Except as expressly stated in these Terms, the Service is provided "as is" and "as available", and we disclaim all other warranties to the fullest extent permitted by law, including implied warranties of merchantability, fitness for a particular purpose and non-infringement. We do not guarantee any particular business result, revenue, return on ad spend or advertising-platform approval.

13. Limitation of liability

To the fullest extent permitted by law: (a) neither party is liable for indirect, incidental, special, consequential or punitive damages, or for lost profits, revenue, goodwill or data, however caused; and (b) each party's total liability arising out of or relating to these Terms is limited to the fees paid or payable by you to us in the 12 months before the event giving rise to the claim. These limits do not apply to your payment obligations, to a party's fraud or wilful misconduct, or to liability that cannot be limited by law.

14. Indemnity

You will defend and indemnify us against third-party claims arising from your Customer Data, your products, your advertising content or your breach of section 7, and we will defend and indemnify you against third-party claims that the Service, as provided by us, infringes their intellectual property rights.

15. Changes to these Terms

We may update these Terms from time to time. We will post the updated version on this page and, for material changes, notify account owners by email at least 30 days before they take effect. Continued use of the Service after the effective date means you accept the updated Terms.

16. Governing law and disputes

These Terms and any dispute or claim arising out of or in connection with them are governed by the laws of the Emirate of Dubai and the federal laws of the United Arab Emirates as applied in Dubai. The courts of Dubai, United Arab Emirates, have exclusive jurisdiction, and each party submits to that jurisdiction. Before starting proceedings, the parties will try in good faith to resolve the dispute by negotiation for at least 30 days.

17. General

You may not assign these Terms without our consent; we may assign them to an affiliate or successor. If any provision is unenforceable, the rest remains in effect. Failure to enforce a provision is not a waiver. These Terms, together with your order form or Plan and the policies referenced here, are the entire agreement between the parties about the Service. If an order form conflicts with these Terms, the order form prevails.

18. Contact